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IT HAPPENED IN INDIA
IT HAPPENED IN INDIA
by
Dipayan Baishya
Kishore Biyani
Category: Autobiography
Sub Category:
Number of pages: 280
Book Size: 5.5x7.75
Book Weight (Hardbound): gm
Book Weight (Paperback): 314 gm
Published in: 04/01/2007
Available in: Paperbound
ISBN_PB: 9788129111371

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Born in a middle class trading family, Kishore Biyani started his career selling stonewash fabric to small shops in Mumbai. Years later, with the launch of Pantaloons, Big Bazaar, Food Bazaar, Central and many more retail formats, he redefined the retailing business in India. Incidentally, Kishore Biyani’s objective is to capture every rupee in the wallet of every Indian consumer, wherever they are - an investment banker living in a south Mumbai locality or a farmer in Sangli. As large business houses enter the retail space, Kishore Biyani is not just concentrating on retail but aiming to capture the entire Indian consumption space. From building shopping malls, developing consumer brands to selling insurance, he is getting into every business where a customer spends her money.

About Author
Dipayan Baishya No. of books available: 0
Dipayan Baishya is a business writer, and has been associated with the Economic Times and Business Today. His articles have also appeared in Media, a Hong Kong based fortnightly and Knowledge@Wharton. He was awarded the Don Sheehan International Journalist Fellowship by the Wharton School in 2005. He studied economics at Presidency College, Kolkata and is based in Mumbai.
Kishore Biyani No. of books available: 0
Kishore Biyani, now known as the ‘Rajah of Retail’, was awarded the Ernst & Young Entrepreneur of the Year (Services) and the CNBC First Generation Entrepreneur of the Year in 2006. Pantaloon Retail was awarded the International Retailer of the Year 2007 by the world’s largest retail trade association, the US based National Retail Federation.

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